Although the use of META data is certainly in question, analyzing a competitors “keyword” and “description” meta values is a good way to find ideas for key terms and effective copy for your website.
The most important META types are:
- Keywords: This should contain a short list of keywords and terms related to your site. Generally they should be separated by a comma, but some people prefer not to use any sort of delimiter.
- Description: This should be a brief description of your site and what it offers. This is sometimes used by search engines as a website’s “snippet” for search results.
At one point meta tags were considered a relatively important factor by search engines. AltaVista and other older search engines used them to help determine a site’s theme as well as relevance to a given term. This is no longer the case; search engines now rely on much more advanced techniques to do this. That said, meta tags still have some life left in them; they are sometimes used as the snippet of a site’s content in search engine result pages by Google, and possibly other search engines. It’s also possible they still have a little influence with some search engines in determining a site’s content.
To ensure your site is comply with search engine optimization (SEO) basic step, you can use online tools META Tag Analyzer. You can find in this link, one of META Tag Analyzer tool that very usefull to correct your META tags. Click this link to try this tool:
SweBee META Analyzer
You can also find this important information about how the rule of META tags:
SEO Tips: META Keywords and META Description Tags Optimization.
META Analyzer is powered by SweBee.
